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Not for the Faint of Heart: A Content Analysis of FEMA's Use of Twitter During the 2017 Hurricane Season
Link to digital presentation: https://youtu.be/WaTXpXvUYhU | Applying semantic and content analysis research methodologies, this study examined posts by 13 of FEMA’s Twitter accounts during the 2017 hurricane season comparing ...
More “likes” or no “likes”? An Online Experiment Evaluating the Effects of Secondary Cues on the Perceived Source Credibility of Corrective Messages
Adopting an experimental design, this study examined the combined effects of tweet popularity data, profile image type, and need for cognition (NFC) on individuals’ perceived source credibility (PSC) of corrective messages. ...